Phycology Robert B. Cialdini: INFLUENCE The Psychology of Persuasion

Dax · 2023-12-30T19:11:07+00:00

Ever wondered why you bought something you didn't really need or said yes when you really wanted to say no? Robert B. Cialdini's 'INFLUENCE: The Psychology of Persuasion' is like the ultimate guide to the mind tricks that people and companies use to get a 'yes' out of you. It’s like learning the cheat codes to the human brain. Cialdini, a legend in social psychology, breaks down the six key 'weapons of influence' that can make or break your ability to sway others. This isn’t just theory; it's about real-world skills that can help you navigate the maze of social interactions, from debates in the classroom to getting your point across online. If you're looking to get a step ahead in understanding what makes people tick (and how to tick the right boxes), this book is your roadmap. PDF link attached INFLUENCE